The Changing Consumer: Markets and Meanings

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Business & Economics - Sales & Marketing
The Changing Consumer: Markets and...

The Changing Consumer: Markets and Meanings

Alison Anderson, Kevin Meethan, R Steven Miles, Steven Miles

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In a world undergoing rapid change, this essential collection discusses why consumption has become so important, and what role, if any, it plays in underpinning social, economic and political transformation.

Categorie:

Business & Economics - Sales & Marketing

Anno:

2002

Edizione:

1

Casa editrice:

Routledge

Lingua:

english

Pagine:

176

ISBN 10:

0203994485

ISBN 13:

9780415270427

Collana:

Studies in Consumption and Markets Series,

File:

PDF, 661 KB

IPFS:

,

english, 2002

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